How to kill words and communicate clearly
Nobody has enough attention. Hear from Patrick E. McLean on how to get rid of the fluff and what a writing process should look like to make your message clear.
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Intercom on Jobs-to-be-Done
This is a complete guide on probably the best framework for understanding what your customers are using your product for. It’ll help you understand and communicate the value of your product better. A must-read for every sales/marketing pro.
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How to 10X your Sales Development Pipeline Using this One Thing
One of the most interesting presentations during this year’s Sales Development Conference – Gabe Larsen (InsideSales.com) shares 3 great tactics (plays) on the intersection of sales and marketing.
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